Hilton has announced the addition of Adam Crocini to the newly created role of vice president of F&B for the luxury and lifestyle group. With more than 20 years of experience, Crocini will lead initiatives for Waldorf Astoria Hotels & Resorts, LXR Hotels & Resorts, Conrad Hotels & Resorts, and Canopy by Hilton. He previously lent his expertise to Capella Hotels and Resorts in Singapore.
“I am thrilled to join Hilton’s luxury and lifestyle group and build on the exciting momentum behind the four brands,” Crocini says. “Food and beverage is at the core of every hotel experience, and I look forward to creating a best-in-class strategy and exciting F&B programs at all of our current and future properties.”
“Adam joins us with a tremendous amount of experience shaping the F&B programming for marquee hotels around the world,”adds Martin Rinck, executive vice president and global head for Hilton’s luxury and lifestyle group. “With F&B being such a critical part of any hotel experience, Adam’s addition reinforces our commitment to delivering unforgettable experiences for all our guests throughout their entire stay.”
