New showrooms open across the U.S., NEWH announces this year’s ICON of Industry recipient, and Ultrafabrics releases its 2025 Sustainability Report. Here is the latest news to know from manufacturers across the globe:
Three newly opened U.S. showrooms
A wave of showrooms has recently debuted across the country. Koroseal unveiled its new Las Vegas showroom, designed by Traci Kloos, vice president of design, and Carri Kenney, senior product designer. The space features wing displays showcasing hundreds of wallcoverings in thousands of colorways, larger sample books, a coffee bar, and bright workspaces. Astek also expanded its presence with a showroom at the New York Design Center (NYDC), bringing its wallcovering design services to the East Coast and complementing its Los Angeles headquarters. TileBar, meanwhile, will soon launch an 8,000-square-foot flagship, designed by Gensler, in Washington, DC. The space centers around an interactive workshop zone, where customers can engage with the brand’s latest collections.
Majestic expands manufacturing facilities
Majestic Mirror & Frame and Majestic Lighting have opened a manufacturing facility in Thailand. The 150,000-square-foot space is outfitted with advanced machinery to support efficient, high-volume production. While Majestic’s primary manufacturing hub in China will remain operational, 50 senior staff—including quality control and production managers, engineers, and the head of the factory—have relocated to oversee the new site, which is located just outside Bangkok. Shipping from Thailand is expected to begin in Q3 2025. Products will maintain the same materials, finishes, LEDs, and drivers as those produced in China.
Wolf-Gordon names new design director
Wolf-Gordon has appointed Chase Taylor as its new design director. A New York-based artist and textile designer, Taylor brings deep experience in both contract and residential textiles. In her new role, she will oversee wallcovering and textile collections for the brand, integrating her expertise in material science, structure, and the art of weaving to develop high-quality, sustainable designs. Taylor began her career as an editorial assistant at Martha Stewart Living, and previously served as director of upholstery at Carnegie and senior designer at Pollack. She is now based at Wolf-Gordon’s Manhattan headquarters.
NEWH reveals 2025 ICON of Industry
NEWH has named Chris Rice, founder and president of Kellex Corporation, as its 2025 ICON of Industry, the organization’s highest honor. Rice is recognized as an innovator, mentor, and tireless advocate for American manufacturing throughout his 30-year hospitality career. His emphasis on cultivating a strong, positive workplace culture has set an industry benchmark. Beyond his work at Kellex, Rice champions the next generation of talent through immersive educational programming for high school and college students. He will be honored at the Gold Key Awards gala on November 10th in New York, held in conjunction with BDNY.
Reid Witlin Textiles appoints creative director
Jordan Yasgoor has been named creative director of Reid Witlin Textiles. A third-generation member of the family-run business, she joined the company in 2023 as a Southern California sales representative. With 70 years of experience in the residential and commercial markets and 25 years of serving the hospitality sector, Reid Witlin Textiles is known for its high-performance, sustainably driven products. Yasgoor’s appointment marks a new chapter for the brand’s design leadership.
Ultrafabrics releases 2025 Sustainability Report
Ultrafabrics has unveiled its 2025 Sustainability Report. The report details strategies to integrate sustainability across the company’s operations, with an emphasis on increasing the use of environmentally preferred inputs such as biobased, recycled, and certified materials in its resins and backings. The report also details Ultrafabrics’ commitments including: Achieving full PFAS-free status for all branded products sold in the U.S.; reducing water use by 20 percent from a 2020 baseline; ensuring at least 50 percent of materials used in various market segments—including furniture, healthcare, marine, aviation, and accessories—are environmentally preferred; and maintaining waste intensity at or below 3 percent.
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