Shy Shy, a coastal-inspired cocktail bar in New York’s Chelsea neighborhood, pays tribute to the natural beauty of its namesake Pacific Northwest beach.
Designed by Beaudry Collier Design, the space captures the organic elements of Shi Shi Beach through a palette of warm sunset hues, iridescent shell tones, and playful patterns. The result is a richly layered environment that evokes the subtle beauty of the Pacific coastline, while embracing the vibrant energy of city nightlife.
The bar is organized into four distinct zones—from a welcoming entry lounge to an elevated dining area and a striking back-bar focal point.
Arriving at Shy Shy
Guests are immediately greeted by large windows that flood the space with natural light. A lacquered red bar serves as a central anchor, framed by a reflective gold-leafed cove that casts a warm, sunset-inspired glow.
A banquette-lined alcove, concealed by a dramatic curtain, provides a more intimate setting for private gatherings. The layering of limewash walls, textured textiles, and rose-tinted stained glass sets the tone for the evening ahead.
Following the length of the bar, the eye is drawn upward to a gold-leafed cove housing an embedded disco ball, reminiscent of the shimmer of tidal pools along the Pacific coast. This transitional area functions as a social hub and converts into a dance floor during late-night hours.
The main dining room
An elevated dining space sits at the heart of the venue, accessed through a grand arched entrance that frames the illuminated horseshoe bar beyond.
Earthy limewash textures are complemented by gold leaf and stained-glass details, mirroring the delicate beauty of an oyster shell. Banquettes upholstered in jewel-toned velvets and aubergine leather complement the organic curves of the architecture, while murals by LA-based artist Jessalyn Brooks bring a sense of movement to the walls.
A private retreat
At the near, a dramatic semi-circular bar commands attention, positioned to draw guests toward the back of the space while creating an intimate retreat for private events.
Stained glass windows, uncovered during construction, filter light into the room, casting delicate patterns that recall the dappled glow of a Pacific sunset.
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