Provenance Hotels has announced a partnership with Vera Bradley co-founder, CCO, and director Barbara Bradley Baekgaard to develop a new boutique hotel in the lifestyle brand’s hometown of Fort Wayne, Indiana. Sites in the heart of the city are still under consideration for the project, which aims enhance Fort Wayne’s 10-year vision to invest in new projects that will increase population growth and double GDP.
Slated to arrive in 2019, the Provenance-managed hotel will house 120 guestrooms, a marquee F&B concept on the ground floor, and meeting spaces designed to serve as a community hubs.
“My intention is to create a place that’s unique to Fort Wayne and reflects the pride we have in our city. A place where our community can come together to do business, celebrate life’s special moments and connect on a regular basis—that’s what Provenance Hotels does best,” Baekgaard says. “They have a solid track record of success, the unique perspective of being owners themselves, and an authentic approach to creating independent hotels that are rooted in the community.”
