The Sir Adam Hotel, part of the Europe Hotels Private Collection, has made its debut in Amsterdam’s landmark A’DAM Toren near the city’s Central Station. Designed by New York-based ICRAVE, the 108-room hotel evokes a masculine quality and features musical elements throughout.
Guestrooms are curated with locally sourced artwork, custom furniture, and light fixtures. The musical motif features elements such as Crosley Cruiser record players and mirrors etched with song lyrics—a nod to the property’s neighbors Sony and Gibson. Bathrooms are clad in calacatta tile and include rainfall showers. Corner guestrooms feature floor-to-ceiling windows that overlook the Canal District.
The Butcher Social Club in the lobby hosts a burger-centric eatery, an island-themed bar, and a riverfront terrace complete with a mobile bar. The open setting will also include a two-story living green wall, original artwork, gaming tables, and swing seats.
Overlooking the Butcher Social Club, the Hub is located on the hotel’s mezzanine and serve as a co-working space and concept store hybrid. A spiral staircase ascends toward the rooftop Beergarden, which features lush greenery and sculptures. Boasting a panoramic vista over the city, the sky-high space accommodates up to 200 guests.
For HD’s look at the Sir Adam and other standout hotel developments in Amsterdam, click here.
