Hilton Worldwide had a fruitful 2009, with 302 new hotels/45,000 rooms opening. The company’s global portfolio now sits at 3,500 hotels, representing 585,000 rooms. In addition, Hilton’s pipeline includes more than 900 hotels with more than 129,000 rooms scheduled to open. Other highlights for the hotelier include:
- Signed or approved 281 hotel deals with more than 46,000 rooms.
- Maximized opportunities globally, with 37 percent of its pipeline of rooms now outside the U.S., compared to 15 percent only two years ago. Additionally, in 2009, 50 percent of room construction starts occurred outside the U.S. vs. 17 percent two years ago.
- Increased both its market share and customer satisfaction ratings in each of its ten brands.
- Expanded its luxury portfolio by more than 100 percent within the U.S. and nearly 50 percent outside the U.S.
- Launched a new mid-tier extended-stay brand, Home2 Suites by Hilton, and approved 53 hotels for development as well as broke ground on the first property in the U.S.
- Was the only hotel company with multiple brand winners in "J.D. Power’s 2009 North America Hotel Guest Satisfaction Study." Embassy Suites ranked highest in guest satisfaction among upscale chains for the sixth time, and Hilton Garden Inn ranked highest in guest satisfaction among mid-scale full-service chains for the seventh time.
- Unveiled its new name and corporate logo.
