Hyatt Hotels and Resorts is rolling out enhancements based on insight from female travelers collected throughout Hyatt’s history.
“These changes represent a first step in re-thinking how we do business⎯⎯they show we are ready as a company to break free from the ‘one size fits all’ playbook and have a real conversation with our guests to better understand what they want,” says Sara Kearney, senior vice president, brands, Hyatt Hotels and Resorts. “We are excited to introduce new amenities and services today that guests told us they wanted, and we are even more excited to see how our new approach will continually allow us to offer solutions to the issues today’s travelers face.”
Hyatt began its guest experience evolution with an 18-month effort that included more than 40 facilitated group discussions around the world, focusing on issues that many women face on the road. While each feature was driven by insights from female travelers, Hyatt believes all guests can benefit from these enhancements.
Hyatt’s research indicated women would like assurances that their guestrooms have been cleaned and an ongoing dialogue with the hotel to provide feedback; now, guests can find communications cards that allow housekeepers to provide personal confirmation of a thoroughly cleaned room. To solve the problem of forgotten items, Hyatt is also introducing Hyatt Has It, a service for all guests that will offer essentials such as a phone charger, curling iron, steamer, yoga mat, makeup remover wipes, and razors to keep, borrow, or buy.
To maintain health and well being on the road, guests can enjoy new menu offerings that include fresh juices and smoothies, balanced portions, and ‘create your own’ options. High-quality bath amenities from KenetMD Skin Care, Le Labo, June Jacobs, and Aromapothecary are also available across its portfolio of brands.
