Meliá Hotels plans to open the INNSIDE Manhattan in a 20-story building on West 27th Street, between Sixth and Seventh Avenues.
The New York City NoMad area new-build will open in 2016. With 313 rooms, a restaurant, bar, and meeting rooms, the INNSIDE will complement the development surrounding the NoMad area and Flower District.
“The significance of this property to Meliá Hotels International is profound. The originally German brand will bring a fresh and innovative hotel concept to North America,” says Alvaro Tejeda, vice president of Meliá for the Americas. “With our strategy for INNSIDE to develop into an international brand, we have been able to leverage new business opportunities and projects within Europe, China, Indonesia, and Latin America offering profitable investments for developers.”
As part of its growth strategy, Meliá Hotels International plans on opening new hotel projects in key gateway cities such as New York, Miami, and Los Angeles. The properties will be geared towards both leisure and business tourism.
“We have identified specific large North American cities whose Latin influence and cosmopolitan atmosphere provide brands like Meliá, ME by Meliá, and INNSIDE by Meliá an extraordinary opportunity for development,” says Gabriel Escarrer, vice chairman and CEO of Meliá. “It has long been a goal for us to establish a presence in New York City, and Manhattan specifically, with INNSIDE by Meliá, already a tremendously successful brand in Europe for both business travel and for urban escapes.”