Le Meridien has added two Chinese artists to its LM100 creative community. Yan Lei will provide artwork for a new keycard series for the luxury brand’s UNLOCK ART program, while Chen Wenbo will create a series of pieces for high-impact areas such as hotel entrances. “Le Méridien aims to become a hub for the creative and curious hotel guest as well as the local community,” says Eva Ziegler, global brand leader for Le Meridien and W Hotels. “We are using the arts in a new way, not only curated but also shown in surprising and unexpected ways to stimulate curiosity and dialogue.”
Le Meridien Adds Two Artists to LM100 Creative Community
Yan Lei will provide artwork for a new keycard series, while Chen Wenbo is creating a series of pieces for high-impact areas.
Le Meridien Adds Two Artists to LM100 Creative Community
Yan Lei will provide artwork for a new keycard series, while Chen Wenbo is creating a series of pieces for high-impact areas.