Travelers asked, Red Roof answered with a $90 million NextGen Redesign. The economy hotelier asked customers for a wish list of ideal lodging amenities, which the chain used to update its nearly 350 properties nationwide. Refreshed guestrooms mirror the comforts of home with flatscreen TVs, wood-like flooring, area rug-style carpeting, enhanced showerheads, and expanded bathroom counter space. Contemporary decor, neutral color palettes, and updated window treatments in both guestrooms and public spaces enhance the feeling of home. Each room will also feature a signature red accent wall and contemporary artwork.
Red Roof Miami Airport will be the first of the chain’s nearly 350 properties nationwide to showcase the new contemporary interiors and exteriors.
