Nearly nine in 10 Americans (87 percent) say they plan to take more or about the same number of trips this summer compared to last year, all the while keeping value in mind, according to a survey from Choice Hotels. Travelers plan to take about two trips away from home during the summer months, with 84 percent planning to travel primarily by car for at least one of their trips.
More than two-thirds (72 percent) of respondents expect to spend at least one night in a hotel. About 90 percent indicate that getting good value for their money is extremely important, very important, or important in their hotel selection. Travelers rank free breakfast the highest among areas where hotels can demonstrate that they provide good value for the money (75 percent). Other areas of value include best rate guarantees (62 percent), free parking (60 percent), and free high-speed Internet access (58 percent).