Sbe has announced that Philippe Zrihen has joined its team as a new partner and executive committee member. Based in New York, Zrihen will work alongside sbe founder and CEO Sam Nazarian on strategy and growth.
An authority in hospitality investment banking, Zrihen will join sbe beginning October 1st. He most recently served as managing director of Houlihan Lokey’s real estate strategic advisory group and previously as managing director at Rothschild Inc., where he co-founded the firm’s North American hospitality practice.
“I have worked with Phil for several years and he has been instrumental in facilitating some of our most recent exciting expansions, most notably our announced acquisition of Morgans Hotel Group,” says Nazarian. “His extensive background combining strategic advisory, financial, and hospitality expertise is unparalleled and we welcome him to the sbe team, and look forward to our continued growth under our combined leadership.”
“Since launching sbe 15 years ago, Sam has reimagined and transformed the boutique lifestyle hospitality industry,” adds Zrihen. “In my longstanding role as financial advisor to sbe, I have been able to witness first-hand the revolutionary vision that Sam has brought to the industry. I am delighted to now have the opportunity to work closely with him to help guide sbe during this pivotal time, as we build the most distinctive integrated lifestyle experience across all of the company’s segments.”
