Multifunctional event and coworking space Niche has been unveiled at ICD Brookfield Place, a dynamic office development in Dubai. Locally based design firm Roar Studio was tapped to transform the 1,345-square-foot storefront into the embodiment of versatility to accommodate a wide range of needs.
“The brief was to create a space that would be a magnet for a diverse group of people and where professionals from the offices would interact with artists, musicians, yogis, and psychology professors,” says Pallavi Dean, founder and creative director of Roar. “To achieve this, we created a flexible space that could morph to suit the activity, easily converting from a coworking space with shared long tables to individual work on stand-up desks, from a closed meeting room to a group collaboration.”
Located on the facility’s ground floor, Niche is adorned with a neutral palette complemented by deep black accents in the form of seating, hardware, and other fixtures. A rear wall houses a discrete boardroom, outfitted with contemporary lighting and dramatic abstract artwork.
Rows of tables and chairs populate the open floorplan, which is easily expanded thanks to a custom foldaway amphitheater installation. “As soon as you clear away the tables, you have an open space for a meditation class, yoga workshop, or social activity—promoting wellness was a key part of the brief,” Dean adds. “We designed a fold-out amphitheater where people can watch and learn.”
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