Wyndham Hotels & Resorts, which currently operates more 8,900 hotels across 95 countries and territories, has announced the groundbreaking of the first La Quinta and Hawthorn Suites dual-brand concept in Pflugerville, Texas. The company currently maintains 36 La Quinta and Hawthorn dual-branded hotels, which will pair select service and extended stay accommodations, in its development pipeline in Texas, Arizona, Kansas, and North Carolina.
“We’re delighted to expand our portfolio with this new dual-branded hotel, providing these two distinct accommodations under one roof to meet the diverse needs of today’s travelers and provide operational efficiencies for developers,” says Krishna Paliwal, Wyndham’s president of La Quinta and head of architecture, design, and construction. “Our powerful marketing and sales programs for both La Quinta and Hawthorn will combine to drive reservations to this hotel. The industry-leading Wyndham Rewards program, now 86 million members strong, drives 46 percent of all U.S. hotel stays across our portfolio.”
The maiden outpost in Pflugerville is slated to open in March 2022 with 100 guestrooms—30 of which will feature Hawthorn’s updated, modern kitchens, while the remaining 70 rooms will be crafted with La Quinta’s newly refreshed aesthetic. The shared lobby will be anchored by an expansive, modern great room, while amenities will include a fitness center and bar.