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News: Hotels + Resorts
July 25, 2023

Hyatt Vivid All-Inclusive Brand to Launch in 2024

Global practice HOK will design the inaugural 400-room resort in Cancun

Words by: Alicia Hoisington

Hyatt Vivid Grand Island Cancun Mexico

News:

Hotels + Resorts
July 25, 2023

Hyatt Vivid All-Inclusive Brand to Launch in 2024

Global practice HOK will design the inaugural 400-room resort in Cancun

Words by: Alicia Hoisington

An affiliate of Hyatt Hotels Corporation has entered into a management agreement with Mexico-based Grupo Murano for Hyatt Vivid Grand Island, an adults-only resort, and Dreams Grand Island, a family-friendly 616-room luxury resort.

Both all-inclusive properties are expected to open in Cancun, Mexico in early 2024 as part of Hyatt’s Inclusive Collection.

The 400-key Hyatt Vivid Grand Island will be the first entry into the Hyatt Vivid portfolio. Designed by HOK, the resort will pay homage to Mayan deity Kukulkan, the god of the four Holy Gifts: Fire, earth, air, and water.

“These plans for the first Hyatt Vivid resort reflect the continued evolution of travel and Hyatt’s unwavering dedication to the all-inclusive concept,” says Javier Coll, group president, global business development and innovation, Inclusive Collection, Hyatt. “Introducing a resort experience that blends culture and a free-spirited atmosphere with the conveniences of an all-inclusive is an ideal value proposition for owners who are eager to capitalize on this exciting opportunity to introduce the all-inclusive experience to the next generation of travelers.”

Hyatt Vivid hotels and resorts will offer travelers locally inspired itineraries and encourage socializing through experiential-driven programming, dining, and entertainment. Dining experiences will favor flexibility over formality with casual, inviting options including taco trucks, ceviche carts, a food hall, and more.

“Working with one of the most prominent brands in hospitality aligns with Grupo Murano’s strategic vision,” says Marcos Sacal, CEO of Grupo Murano. “We are thrilled to continue collaborating with Hyatt, now in Cancun, to launch the new Hyatt Vivid brand.”

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